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Nerd Update.

I’m managing two businesses, which is keeping me quite busy. I also realized a few months ago that I need to “Go back to school.” Why? Part of my job that I excel at, and love as a logophile, is SEO – Search Engine Optimization a.k.a. how those websites you click at the top of Google got to the top. The challenge is that SEO changes a lot per Google*, so I need to educate myself annually to be at the top of the game.
*Google had 3,200 algorithm changes last year (source: https://www.blog.google/…/how-we-keep-google-search-releva…/)

I needed to find places to study and compare the best practices for SEO in 2019 and anticipate changes for SEO 2020. So for a few months I’ve been watching webinars, pouring over the alleged “best SEO gurus in 2019” videos and blogs, taking notes, and preparing to roll-out new strategies for my clients and businesses.

Now I’ve really got to dig in and start implementing, writing, testing… I feel confident and excited to start testing the new strategies I’ve uncovered. I fully expect to help old and and new clients see significant improvements in traffic soon! 🤓

I started learning SEO at the beginning of my career in 2005 and it’s been a fascinating journey that I enjoy immensely.

SEO can involve a lot of trial-and-error and best managed by someone who is really focused on testing and learning— and lacks some fear—because you have to take risks! Being an excellent writer and researcher/”Googler” has greatly benefited my ongoing love affair with my job as a website optimizer who helps websites rank at the top of Google.

Want help? Send me message.

2018 ssl requirements

Why is SSL required?

  • Your website transmits sensitive information (such as your login information, customer information, credit card numbers, etc) and you are required need to keep that information safe and private for all users of your website.
  • To secure all of the usernames and password for your website.
  • To ensure confidence for your website users to trust your site.
  • To protect financial information used in eCommerce transactions.
  • To rank higher with search engines and load faster.

If your site is labeled as Not Secure, it may decrease visitor confidence and engagement, reduce the time they spend scrolling through the site, and can decrease online sales for web shops. Lacking SSL can also affect bounce rates, and eventually it can reduce your click-through rate, which will harm SEO in the longterm. We anticipate seeing decreased search engine rankings and lower user engagement from sites that avoid using SSL.

How to add SSL to your website

Contact me and I’ll assess your current website hosting setup to determine the best and most affordable SSL services for your needs. I offer SSL hosting packages and I can also work with your existing host to setup SSL.

Contact me today to get SSL setup on your website.